THE MORNING RUNDOWN 👇
League One Volleyball just named the ownership group behind LOVB Miami, the league's 10th pro team and its first in South Florida. Forbes reported the deal as said to be worth $20 million, a figure LOVB hasn't confirmed. What already sits underneath the new team in Miami says more about the price than the famous names on the cap table do.
Franklin County, Kentucky, picked The Sports Facilities Companies to open and run a seven-diamond softball and youth baseball complex at Lakeview Park. The venue's grand opening is planned for spring 2027, and the contract value is undisclosed. When SFC's work actually starts, well ahead of the first tournament, is the detail worth a closer look.
Caddo Parish, Louisiana, has put a proposed $60 million bond for a proposed $70 million indoor tournament complex on the November 3 ballot. The Parish's own feasibility study projects $20.1 million in visitor spending by year five. How much land the Parish is weighing for a building that needs 12.5 acres shows where it expects the larger return to come from.
Carvana is staying on the front of every Rush Soccer game jersey after a multi-year renewal, and it's adding a $200,000 youth scholarship fund. The sponsorship fee and the length of the term weren't disclosed. One phrase from Carvana's co-founder leaves open where that $200,000 actually sits.
“Next time someone asks you to partner in some way, don't start with what you get out of it. Start with whether you actually care about them getting where they're trying to go.”
Dan Soviero, Founder & CEO, Signature Athletics | Read full post →
THE BIG PLAY
This Week’s Biggest Move
🏐 LOVB Miami's New Owners Bought Into a League Built on Its Youth Clubs
On October 7, League One Volleyball, the company that runs youth volleyball clubs and the LOVB Pro league under one brand, named the ownership group behind LOVB Miami, its 10th professional team, which debuts in the 2026-27 season. Suprette, Jett Sports, Fifth Down Capital, Chase and Stephanie Coleman, and Jackie Garcia lead the group, joined by athletes including Lisa Leslie and Sha'Carri Richardson. Forbes reported the expansion deal as said to be worth $20 million, and LOVB hasn't confirmed that figure.
Most of the coverage led with the famous names and the Forbes number. The fact that explains the deal better is what LOVB already has on the ground: more than 30,000 junior athletes across more than 30 states in its club network, by its own count, with LOVB youth clubs already operating in South Florida. That means Miami's owners are buying into a team with a local feeder system in place before it has a venue.
🎯 WHY THIS MATTERS
Forbes Carries the Only Price Forbes' Sofia Chierchio reported the expansion deal as said to be worth $20 million, and LOVB's own materials carry no figure. Whether that number is a fee paid to the league or a broader commitment to the team is unstated, and so is the ownership split inside the group.
The Miami Clubs Were There First LOVB counts three named youth clubs in the Miami market and ties the pro team directly to them. Whether those clubs are wholly owned by LOVB or affiliated with it is unclear, and that distinction decides how much of the youth business sits inside the same company as the team.
The Athlete Investors Want a Say Lisa Leslie said being at the ownership table means having a voice in shaping the future of sport. How much of that voice comes with formal governance rights, and how the athlete stakes compare with the lead collective's, is the part the record still leaves blank.
The Bottom Line: LOVB added a 10th pro team with a famous cap table and a club base already in the market. The price is a Forbes report that LOVB hasn't confirmed, and the ownership split is undisclosed, along with any valuation for the team. The venue, which LOVB says will be named in the coming weeks, will give the first real look at what the Miami owners are committing to a first season.
MARKET MOVERS
This Week's Deals & Dollars
⚾ A Kentucky County Handed Seven New Baseball Diamonds to SFC Without Naming a Fee
On October 8, the State Journal reported that the Franklin County Sports Tourism Commission in Kentucky selected The Sports Facilities Companies, the national venue planning and management firm, to open and operate the publicly funded softball and youth baseball complex at Lakeview Park. The seven-diamond build targets tournament play up to 12U and is set for a spring 2027 grand opening. The contract value and term are undisclosed. How SFC gets paid is the question that decides who carries the risk if the first season starts slow.
🏀 Caddo Parish Puts a Proposed $60 Million Complex Bond Before Voters on November 3
On November 3, voters in Caddo Parish, Louisiana, which includes Shreveport, will decide on a proposed $60 million general obligation bond toward a proposed $70 million indoor tournament complex with an estimated 10 flexible courts. The Parish projects $20.1 million in direct visitor spending by year five, and every one of those figures comes from its own feasibility study. No site has been selected yet. Which private partners the Parish would need if the bonds pass is the question the proposal leaves open.
⚽ Carvana Renewed Its Rush Soccer Jersey Deal and Kept the Fee Private
On October 13, Carvana, the Phoenix-based online car retailer, extended its front-of-kit sponsorship of Rush Soccer, which bills itself as the world's largest youth soccer club, on a multi-year renewal of a partnership that began in 2025. The fee and the term weren't disclosed. The two also launched a new $200,000 youth soccer scholarship fund alongside the renewal, with applications opening January 1, 2027. Whether that fund sits inside the sponsorship fee or on top of it is the open question.
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